Seems well positioned to take advantage of the stat from Andy Bateman, President of Interbrand’s, talk tonight at the Soho House where he stated that video initiations have passed Google searches in volume. Or something like that (editor’s note…not sure where he got that stat from).
via jamiew:
This morning we publicly launched Mag.ma! Go forth and watch videos
Some press coverage: Mashable, TechCrunch, ReadWriteWeb, and of course the always vocal twittersphere
